TOURISM DESTINATION ACCORDING TO THE CRITERIA OF THE GLOBAL SUSTAINABLE TOURISM COUNCIL
The Tarvisio, Sella Nevea and Passo Pramollo Tourist Promotion Consortium, thanks to the sustainability journey that began in 2020, on May 6, 2021 obtained the Sustainable Tourism Destination Certificate according to international GSTC (Global Sustainable Tourism Council) standards.
The Tarvisio area is the second eco-sustainable destination recognized at the Italian level, after Valsugana, which obtained its GSTC certification in 2019.
The initiative was undertaken as part of the Interreg WoM365-365 Days World of Mountains project in collaboration with the Hermagor Pressegger See area, which has, in turn, achieved GSTC recognition.
TARVISIAN, TOGETHER FOR A MORE SUSTAINABLE FUTURE
The goal is for the principles of sustainability to be fully integrated into the operational management of the Consortium by 2025. We are committed to maximizing the positive effects of the tourism product and minimizing the negative ones, with the aim of achieving a balance between the interests of the local community, stakeholders and the environment.
The tourism sector aims to accelerate the transition to sustainability on the basis of cooperation. To this end, the Consortium will actively engage in cooperation with the entire tourism industry to set joint goals, share knowledge, and play a proactive role in changing the tourism paradigm.
WHAT IS THE GLOBAL SUSTAINABLE TOURISM COUNCIL
GSTC is an independent, neutral, nonprofit nongovernmental organization founded in 2007 with the aim of promoting sustainability and social responsibility in tourism.
In response to the global challenges of the United Nations' "Millennium Development Goals," the GSTC has developed
global standards, also known as GSTC criteria, to define guiding principles and minimum requirements for socially, economically, culturally and environmentally sustainable tourism around the world, resulting in certifications for accommodations, tour operators and tourist destinations.
Among major tour operators, Alpitour, Booking and TUI have also embarked on their own GSTC certification process, implementing their own business model procedures that are concretely oriented toward sustainability.
CERTIFICATO DI SOSTENIBILITA' TRAVELIFE
Il Consorzio di Promozione Turistica del Tarvisiano, di Sella Nevea e del Passo Pramollo, come naturale prosecuzione del proprio percorso verso la sostenibilità, ha conseguito il 5 giugno 2023 il certificato di Sostenibiltà Travelife per Tour Operator.
Ma che cos'è Travelife?
Travelife è tra i principali enti di certificazione rivolto alle aziende turistiche impegnate a raggiungere la sostenibilità.
GOOD PRACTICES OF SUSTAINABILITY
The Consortium works for the sustainable development of tourism in the area, taking into account its cultural and natural heritage, a source of inspiration for the many guests who choose to stay in one of the area's facilities each year.
In order to preserve this heritage, the Consortium has engaged in several initiatives, including:
- No Borders Festival, an event that is mindful of its impacts, correlating live music with cultural and natural aspects;
- The encouragement of sustainable mobility, through the promotion of the Ciclovia Alpe Adria and the Alpe Adria Trail;
- The On Tour Project, by which a path was created to make the destination's accommodations more sustainable;
- The MADE project, which contributed to the enhancement of the products of the area's alpine pastures;
- The GREEN Tourism In the Mountains project, which aims to facilitate collaboration among area stakeholders and increase the sustainability and competitiveness of the destination
However, the time has come to go a step further by initiating a monitoring of the impacts that tourism has on our territory.
In fact, the Tarvisio area is one of the most tourist-driven areas in Friuli Venezia Giulia, and the economic development of local communities is closely linked to tourism demand. However, for tourism to really bring value to the area, it is necessary to try to maximize the positive impacts and limit the negative impacts that tourism has on people and the environment, and the first real step is to monitor these impacts.